Sergio Serrano - Growth Strategy Consultant - Growth Strategy for complex scenarios where The Usual® doesn’t deliver

Best practices in an industry are just excuses not to think. When everyone is following the same playbooks or sticking

A Revenue Leader facing Sales Pipeline Management is like a captain that sets sail across the sea, he doesn’t just

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Go-To-Market and Revenue Operations consultant with a passion for digital channels and a Web3 enthusiast. You can learn more about me here.

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How to Escape a Market Equilibrium That Blocks Growth
Best practices in an industry are just excuses not to think. When everyone is following the same playbooks or sticking to the rules of a
Nailing a GTM Strategy: A Comprehensive Guide
In a world filled with seemingly endless options, every business has a challenge: How to effectively introduce their product or service to the market and
Navigating Sales Pipeline Management: SDR to AE ratio and Pipeline Size
A Revenue Leader facing Sales Pipeline Management is like a captain that sets sail across the sea, he doesn’t just rely on intuition or hope.
Avoid Lead Scoring Pitfalls: Towards Pipeline Harmony
Lead scoring pitfalls are all over the place, is hard to not step on them. Have you ever wondered why sales reps might be seen